Forging into the wilderness proved to be the revitalizing spark for experiencing all the outdoor industry has to offer
There’s a changing tide in the outdoor trade show model, and to be honest, we couldn’t be more excited about that.
Being part of an experiential event like Outpost was epic since it’s such a critical part of our brand, and the collaborations with other like minded brands moving forward will be priceless.
The Outpost event was super beneficial for Goal Zero as it was a vehicle to experience our product in its natural environment. Usually we are talking about our products inside buildings and trying to show our solar and lighting products in that venue. There is no comparison to experiencing our products first hand in the environment it was created for.
Is this the future of trade shows? I sure hope so.
A dream team of creative minds looking to shake up the status quo.